What happens when your events live on your website
Registrations, product adoption, pipeline — the numbers B2B marketing teams measured after moving their events onto Sequel.
Featured
Playbooks worth stealing
Increasing Product Adoption by 500% with Embedded Webinars at Apollo.io
6x
more user meetings booked
500%
increase in product adoption
8
webinars per week
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How Carta Drives $Millions in Revenue from Webinars Through Operational Excellence
51k
webinar & livestream registrations
75%
reduction in friction in the audience journey
2.5x
increase in virtual reach
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Customer stories
Every team, and what changed
How Carta Drives $Millions in Revenue from Webinars Through Operational Excellence
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How 6sense Ran an ABM-Driven Webinar Series That Influenced Millions in Pipeline
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Increasing Product Adoption by 500% with Embedded Webinars at Apollo.io
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How Mutiny Creates Viral Webinar Series that Generate a 42x ROI
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Storylane: Increasing Brand Traffic by 50% and Driving Advocacy
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Everflow’s Event Attribution Playbook for Driving 78% YoY Attendee Growth with Powerful Partnerships
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Userpilot Playbook: How to 3x Demo Bookings with a Thoughtful Webinar Follow-up Strategy
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139 Demos in One Webinar: Tekmetric’s Full-Funnel Webinar Playbook for Converting Attendees
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Inside the Value Loop: How Cognism Turned Consistent Audience Growth Into $6 Million in Revenue
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How to Build a Webinar-Led Growth Engine That Drives over $2M in Pipeline & Activates Your Entire Audience
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Copy.ai’s 1-Hour Playbook for Launching Webinar Campaigns That Convert
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How NMS Labs Drives a 71% Attendance Rate with a Timely, Expert-Led Webinar Strategy
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How RevPartners & Clay Built an Allbound Webinar Engine to Drive Faster Conversions
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CaliberMind’s Guide to Webinar ROI: Building a High-Substance Event Series That Influenced $4M+ in Pipeline
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Building Trust at Scale: How Sentry Uses Developer-Focused Workshops to Drive Adoption & Expansion
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Everflow drives 85% live event attendance through strategic partnership webinars
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How Morrow turned 16+ hours of audio into a 4k word report using Sequel AI
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Kaleidoscope unlocks 1900+ hours of website traffic with embedded hybrid events
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Salesloft increases pipeline capture by 77% after switching to Sequel.io
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Trusted by the fastest growing B2B companies
Results
What marketing teams say once the events are theirs
Your next event could be the story on this page.
See how Sequel runs webinars, series and on-demand libraries on your own site — and what that does to the numbers you report on.