Human Moments. Agentic Momentum. · Aug 26Save your seat

Your Webinar Content and Audience Data. Inside Every AI Tool Your Team Already Uses.

Sequel's MCP Server makes your event transcripts, engagement data, and audience intelligence a native part of your AI stack, so Claude, ChatGPT, Copilot, and Gemini can query and act on them the moment you need it.

The problem

Your events generate insight and intent.Your AI tools can't access either.

Webinar content lives in one system, engagement data lives in another, and turning either into action means exports, dashboards, or a request to ops.

Sequel's MCP Server changes that by making your event transcripts and audience intelligence a native data source inside the AI tools your team already uses.

What changes

What changes when Sequel is part of your AI stack

  • Works inside the AI tools your team already uses

    Claude, ChatGPT, Microsoft Copilot, Gemini — if it supports MCP, it works with Sequel, with no new interface to learn.

  • Transcript-level AI access

    Point your AI tool at any Sequel event to ask questions, generate content, and extract insights using the actual words from your webinars.

  • Audience intelligence, on demand

    Query leads, accounts, and engagement history directly — who attended, who's highest-intent, which accounts are heating up — without building a report.

  • Cross-transcript intelligence

    Ask questions that span your full event library, from shifting customer language to recurring objections, and get answers synthesized across all of it.

  • Cross-team access, zero manual handoffs

    Marketing, sales, and customer success all work from the same transcripts and engagement data, without anyone sending a file.

  • Extends AI Studio, doesn't replace it

    AI Studio handles content repurposing automatically inside Sequel, while the MCP Server is for teams who want their own AI tools, workflows, and prompts working from the same data.

Ask in plain language. Get the answer where you already work.
Who showed up, and who actually engaged
Ask for the attendee list of any session and get it back with engagement history attached — no export, no dashboard, no request to ops. The same question works across a series or your full event history.
Which accounts are heating up
Roll the same engagement data up to the account level and ask which companies are showing the strongest activity this month. Account intelligence you can act on, in the tool where you're already writing the follow-up.
Use cases

From event data to action, in seconds

  • Create content faster

    Draft blog posts, LinkedIn recaps, and email follow-ups from event transcripts, in the voice of your speakers, inside the AI tool you already have open.

  • Prioritize the right leads and accounts

    Ask which leads have the highest engagement scores or which accounts are showing the strongest activity this month, and get an answer instead of a dashboard.

  • Personalize follow-up at scale

    Pull specific engagement moments — a question asked, a topic explored — straight into outreach that shows you were paying attention.

  • Build product messaging from real buyer language

    Surface exact phrases customers used to describe their problems. Feed that language directly into positioning docs, landing pages, and messaging briefs — without leaving your AI workflow.

  • Spot patterns across your entire event library

    Ask what topics or objections have come up most across the last year of events and get an answer that spans your full archive.

How it works

Set up once. Query forever.

Step 1

Connect

Link Sequel to your AI tool using the MCP endpoint in minutes, with no engineering required.

Step 2

Point

Select which events, transcripts, and audience data to include — one session, a series, or your full history.

Step 3

Ask

Start generating content, surfacing high-intent leads, and answering engagement questions directly inside your AI tool of choice.

Why this is different from everything else you've tried

Most event platforms lock your content and engagement data inside their own interface, while Sequel's MCP Server puts both directly inside the AI tools your team already uses.
Included on every Sequel plan. No extra cost.
Most event platforms
Webinar content lives in one system
Engagement data lives in another
Locked inside their own interface
Exports, dashboards, or a request to ops
Sequel's MCP Server
A native data source inside the AI tools your team already uses
Claude, ChatGPT, Microsoft Copilot, Gemini
Query leads, accounts, and engagement history directly
An answer instead of a dashboard

Frequently asked questions

Your events are already generating insight and intent. Now your AI can use both.

Get a demo
The MCP Server, including transcript and audience intelligence access, is available to all Sequel customers — Starter, Growth, and Enterprise — at no additional cost.