Registration

Sequel.io offers seamless registration embeds with advanced form features, third-party integrations, and smart tracking for personalized user experiences

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Sequel.io offers powerful registration options that seamlessly integrate into your website. Whether using Sequel's built-in registration form or third-party forms, we ensure a smooth registration experience with deep CRM connectivity and intelligent user tracking.
Sequel Registration Form
Our embedded registration form includes advanced features like custom questions (text, dropdowns, checkboxes), redirecting to thank-you pages, enforcing business email addresses, adding privacy terms, hidden fields, and UTM mapping. You can map these custom questions directly into your CRM fields, making data collection and management simple and effective.
Custom questions
UTM mapping
CRM data integration
Sequel Registration Form
3rd Party Form Integrations
Sequel natively integrates with HubSpot, Marketo, Pardot, and Salesforce forms. For other platforms, we offer seamless integration via Zapier or webhooks. With HubSpot and Marketo, our smart form logic automatically displays the appropriate form: if a user is not registered, the third-party form is shown; if they are registered, the Sequel webinar experience loads directly.
Native form integration
Smart form logic
Zapier integration
3rd Party Form Integrations
Smart Registration for Seamless Access to Replays
Once a user registers for an event, Sequel remembers their information for other content on your website. This makes past sessions appear as ungated content from the user’s perspective, improving engagement. However, every view is tracked, and the data is sent directly to your CRM, ensuring complete visibility into content consumption across sessions.
User information retention
Ungated content access
CRM data tracking