Positioning at AI Speed: How to Stay Relevant When the Market Won’t Sit Still

AI has given marketing teams the ability to create, iterate, and execute faster than ever. But when every company can move at AI speed, and seemingly every brand is telling an AI story, speed alone isn’t a differentiator.

In this Game Changers CMO Series conversation, Mark Abramowitz, CMO at Dataiku, reflects on his first year as a CMO and what it has taught him about leading through rapid market change. From rethinking positioning and messaging to knowing when to trust your instincts, Mark will share how marketers can build a narrative that evolves with the market without constantly starting over. He’ll also explore why, despite an explosion of AI tools and capabilities, the fundamentals of great marketing haven’t changed: understand the customer, solve a real business problem, and tell a human story that cuts through the noise.