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April 8, 2025

65 Demos in One Webinar: Tekmetric’s Full-Funnel Webinar Playbook for Converting Attendees

What does it take to turn a single webinar into a high-performing revenue channel? Tekmetric did just that—driving 65 demos from one webinar using a metrics-driven, full-funnel strategy that goes far beyond registrations. In this Game Changers Masterclass, Tekmetric pulls back the curtain on the webinar playbook behind their standout success. From content ideation and audience segmentation to in-product promotion and real-time engagement tactics, you’ll learn how their team built a program that drives both brand affinity and pipeline.
Featuring
Liz Perkins
Customer Marketing Manager @ Tekmetric
Taylor Charette
Demand Generation Manager @ Tekmetric
Highlights
65
demos booked from a single webinar
59.3%
attendance rate
4.2k
registrations