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December 9, 2025

How RevPartners & Clay Built an Allbound Webinar Engine to Drive Faster Conversions

What happens when marketing ops, webinar data, and automation finally speak the same language? See how RevPartners and Clay created an Allbound webinar engine, blending first-party data from Sequel.io with real-time enrichment and outreach automation to shorten the path from signup to SQL. Join this live masterclass to learn how they: - Sync data from Sequel → Clay → LinkedIn → Slack - Automate LinkedIn engagement and pipeline alerts - Proved pipeline impact from one connected workflow
Featuring
Diana Gonzalez
Sr. Product Growth Manager @ RevPartners
Tyler Swanson
GTM Partnerships @ Clay
Highlights
1.8k
webinar registrations
55 hours
avg. watch time per attendee
53.2%
attendee connection rate