Back to CMO Series

The Product-Led Sales strategy that turned Apollo.io into a $1.6 Billion company

About

Dive into the transformative world of Product-Led Sales (PLS), where we unpack the benefits and provide actionable advice on implementation within sales organizations. Explore how Leandra and her team at Apollo create a seamless customer journey from Product Qualified Leads (PQL) to Customer Success (CS), and learn how to ensure alignment within Go-to-Market (GTM) teams for optimal performance. Save your seat to gain valuable strategies for enhancing customer experiences and driving growth through PLS methodologies.

Featuring
Leandra Fishman
CRO @ Apollo