Most virtual event planning fails before the camera turns on. Not necessarily because the content is bad, but because the process is wrong. The team picks a date, builds a slide deck, sends prospects to a Zoom link, and hopes the recording generates some leads. Then they export a CSV, upload it to the CRM … Continued
The job title hasn’t changed. The job has. A virtual event planner used to mean the person who sent calendar invites, tested the microphone, and made sure the slide deck didn’t have a typo on slide 14. That version of the role is dead. The industry is projected to reach nearly $27.65 billion by 2031 … Continued
A virtual event is a digital gathering where attendees experience content, sessions, and networking online rather than in a physical location. From a 30-minute product demo webinar to a multi-day conference with hundreds of sessions, virtual events span a wide range of formats, budgets, and strategic goals. The global virtual events market was projected to … Continued