The Intelligent Website movement
Learn more

Virtual Event Planning Template: A Checklist for B2B Marketing Teams

By Nathan Thompson

Planning a webinar usually defaults to a static spreadsheet that tracks deadlines and nothing else. That approach fails because webinars aren’t an administrative task. Hosted natively on your site, they act as one of the strongest intent signals in B2B. As the focus for marketing teams has shifted to pipeline generation, it’s no secret that … Continued