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How to fetch data insights and analytics from Sequel APIs

By Andrei Raileanu

Our previous post explained the power of Sequel components and how to get started. If you haven’t, go and check it out: https://www.sequel.io/blog-post/how-to-build-your-own-video-platform-with-live-streaming-and-webrtc-using-sequel  In this article we will focus on how to fetch data insights and analytics at a user level, session level or across a company. Our platform tracks every minute of user interaction … Continued

How to Use Organic and Paid Methods to Generate Leads For Your Next Webinar

By Andrei Raileanu

You don’t need a blog post to tell you that generating leads is essential to the success of your business. It is.  You already know that hosting a webinar is one of the most effective ways to build authority in your industry. You may even know that more than half of B2B buyers view webinars … Continued

How to integrate Sequel with your own authentication

By Andrei Raileanu

Introduction Our previous post explained the power of Sequel components and how to get started. If you haven’t, go and check it out: https://www.sequel.io/blog-post/how-to-build-your-own-video-platform-with-live-streaming-and-webrtc-using-sequel  In this article we will focus on the authentication flow to ensure the best possible user experience. Most of our customers already have accounts or user login/sign-up flows and they want … Continued

Ready, Set, Go Live: How To Live Stream a Hybrid or Virtual Event

By Andrei Raileanu

There’s no question that the live streaming industry has experienced exponential growth during the past few years, and will continue to expand in the foreseeable future.  According to Grand View Research, the global live video streaming market will reach $330.51 billion by 2030 at a compound annual growth rate (CAGR) of 21.3% between 2022 and … Continued

Crypto & Community: DeFiCon’s Hybrid Event to Bring People Together

By Andrei Raileanu

What’s the best way to bring together a global community of people who are fiercely passionate about the decentralization of finance? Sell NFTs instead of tickets, create buzz and generate demand in a way the financial world has yet to see.  That’s exactly what DeFiCon did! The company saw a massive turnout of people who … Continued

12 Best Video Marketing Tools Marketers Need

By Andrei Raileanu

In this increasingly technology-intensive world, marketers can’t chart a path to success without video marketing. Even research shows that 86% of businesses use video as a marketing tool. Consider it as a glimpse into the future of video marketing. Videos are no longer a way to demonstrate products and services. Instead, they educate, inform, influence, … Continued

Does Your Social Strategy Need a Refresh? Include Live Video

By Andrei Raileanu

There’s a reason that TikTok is the most downloaded social app of all time. With over one billion active users a month, the video streaming platform attracts creators and influencers from around the world who tell their stories one to three minutes at a time.  The video-on-social format is so successful that Meta, Facebook’s parent … Continued

25 Tools To Power Up Your Marketing Efforts

By Andrei Raileanu

As a marketer, you need tech for project management, hosting virtual events, improving your SEO efforts, and even automation. The right tools help you save time and resources by doing the heavy lifting for most of your marketing tasks while accelerating the growth of your marketing funnel. But finding the top tools for each type … Continued

E-Commerce Meets Community: Bevridge Bridges the Gap with sequel

By Andrei Raileanu

When Bevridge wanted to build a community of people interested in learning about whiskey and other small-batch spirits, they knew events, both in-person and virtual, were going to play a huge part in their strategy.  Bevridge brings together a community of spirits aficionados, distillers, and industry veterans through its specialty kits, digital video series, and … Continued

5 Trends in Business Communication to Watch in 2021

By Andrei Raileanu

Microsoft’s CEO, Satya Nadella, said in April that we’ve seen years of digital transformation in the course of just two short months—and that was only at the beginning of the pandemic! Call us Nostradamus. 2020 just reinforced the paradigm shifts sequel had already been working on even before the pandemic. 2020 was defined as the … Continued