Hybrid Events Are Broken. Here’s How to Fix Them.
Most hybrid events are just physical conferences with a passive livestream bolted on as an afterthought. Remote attendees watch from a disconnected third-party domain, disengaged and ignored, while the in-person crowd gets the actual value. That’s a massive missed opportunity. Nearly three-quarters of planners have adopted hybrid formats, and 63% are increasing their digital investments. … Continued