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The Truth Behind Intent Data: Breaking Myths and Exploring Unlikely Acquisition Channels

About

Uncover the real value of intent data by debunking common myths and learning how to leverage underestimated acquisition channels with Michael McGoldrick, Global VP of Corporate Marketing at parosIQ. This session will provide you with a clear understanding of effective intent data use, ethical considerations, and innovative approaches to driving business growth.

Featuring
Michael McGoldrick
Global VP of Corporate Marketing @ PharosIQ