Eliminating GTM Bloat: Harnessing AI to drive GTM velocity

GTM (go-to-market) bloat as the accumulation of inefficiencies, complexities, and clutter within an organization’s go-to-market operations, hindering its ability to efficiently bring products to market. In this Game Changers session, learn from Kyle Coleman’s playbook about diagnosing and combatting GTM bloat by harnessing the power of AI. Tune in to learn what it takes to truly fuel efficiency and agility in modern GTM strategies and how to apply these tips to your own organization.