Finding the right livestream platform for your live event can be challenging. There are a lot of livestream solutions on the market and many articles listing the best ones for your business. In this article, we take a slightly different approach by discussing the best livestream platforms for your specific needs. Our list includes the … Continued
In the ever-evolving landscape of digital marketing and online content plus the disappearance of third-party cookies and UTM codes, gaining a deeper understanding of user behavior on your website is paramount. Among the key metrics to monitor, tracking page views has become one of the most critical. At Sequel, we enable companies to host webinars … Continued
Webinars have become an essential tool for modern businesses. As a result, numerous webinar platforms are vying to dominate the market. Even though ON24 is a known player in the space, many marketers are rethinking the use of the tool as competitors are coming out with more robust webinar solutions. In this article, we’ll dissect … Continued
In today’s market, where user experience and relationships are key to acquiring and retaining customers, online communities can play a critical role in your marketing strategy. 76% of global internet users are involved with online communities. 66% of companies say that their branded communities help improve customer retention, 68% say that these communities help generate … Continued
While often viewed as the most valuable marketing asset, a website is also an excellent tool to engage and connect with customers. Of course, a great web design is essential, but there’s more to onsite customer engagement than aesthetics. What is Onsite Customer Engagement? Onsite or website engagement is a brand’s ability to retain … Continued
Accelerate your sales team with Sequel.io‘s native Salesforce integration. Hosting webinars on your website is a powerful strategy to attract high-quality leads, but the real magic happens when those leads are converted into revenue by your sales team. Enter Sequel.io‘s Salesforce integration, designed to supercharge your webinar efforts. With our seamless integration, all contact information, … Continued
Introduction Our previous post explained the power of Sequel components and how to get started. If you haven’t, go and check it out: https://www.sequel.io/blog-post/how-to-build-your-own-video-platform-with-live-streaming-and-webrtc-using-sequel In this article we will focus on the authentication flow to ensure the best possible user experience. Most of our customers already have accounts or user login/sign-up flows and they want … Continued
There’s no question that the live streaming industry has experienced exponential growth during the past few years, and will continue to expand in the foreseeable future. According to Grand View Research, the global live video streaming market will reach $330.51 billion by 2030 at a compound annual growth rate (CAGR) of 21.3% between 2022 and … Continued
Webinars can be a powerful tool for marketers and business owners to build trust and generate revenue. They also allow you to reach a large audience and provide valuable content in a convenient and engaging way for your viewers. But what if your webinars aren’t converting as well as you’d hoped? There are many variables … Continued
For many of us in the marketing world, when we seek to maximize registrations for a webinar, we’re thinking “let’s get as many butts in seats as we possibly can.” That’s not what this post is about. Here, we’re exploring how to maximize webinar registrations so you get the most value out of your work. … Continued