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Introducing Event Series

At Sequel.io, we’re on a mission to transform virtual events from one-off campaigns into long-term, high-impact programs. With our new Event Series feature, marketers can now create recurring webinars, multi-day virtual events, and ongoing educational series—all in one simple, scalable system.

Whether you’re nurturing prospects, onboarding customers, or running thought leadership sessions, Event Series gives you the tools to build lasting engagement and keep your brand top of mind.

Why We Built Event Series

Marketers today aren’t just running events—they’re running programs. Yet most platforms force you to treat each webinar as a one-time event. That’s inefficient, difficult to scale, and doesn’t match the way modern teams work.

Event Series changes that.

You can now build a full calendar of upcoming sessions that:

  • Share one registration flow
  • Grow your list over time
  • Offer seamless content delivery
  • Keep users engaged week after week

Whether you’re hosting a weekly product walkthrough, a monthly customer update, or a seasonal campaign across multiple sessions, Event Series makes it effortless.

Key Features

🧠 Centralized Series Creation

Create one Event Series, then add as many sessions as you’d like. Each session can have its own name, date, and settings, but everything rolls up into a single experience.

📅 Recurring Scheduling Options

Set a cadence that works for you: daily, weekly, monthly, or even custom intervals. You no longer need to clone the same webinar manually.

📝 Smart Registration Experience

Attendees can register for the entire series or choose specific sessions they’re interested in. No extra forms. No friction.

🔒 Private Sessions Until You’re Ready

Need time to finalize content? Keep sessions in “private” mode and launch them publicly only when you’re ready to promote.

🔁 Auto Replays & Unified or Split Pages

Each session still generates its own replay link automatically. Choose whether to keep a dedicated page for every session, or a single page that updates dynamically with the next live session.

❌ Built-in Unsubscribe Logic

If a registrant signs up for the full series but changes their mind, they can unsubscribe at any time—fully self-serve.

🧩 Website Widget: Add an Agenda Anywhere

Drop a customizable agenda of your series right into your site. Showcase your upcoming sessions and make it easy for visitors to register.


Real-World Use Cases

1. Monthly Product Updates

Marketing and product teams can host recurring customer webinars to showcase what’s new—growing the list and staying in touch consistently.

2. Multi-Day Virtual Events

Whether it’s a summit, launch week, or workshop series, you can manage all sessions under one branded experience.

3. Weekly Onboarding and Education

Customer success can run live walkthroughs for new users—repeating weekly and tracked over time with growing attendance.

4. Expert Series or Demand Gen Campaigns

Bring in guest speakers and run a quarterly series of thought leadership events to drive awareness and inbound traffic.


Designed for Marketers Who Want More

With Event Series, your audience stays on your website. The registration, agenda, sessions, and replays all live within your domain—fully embedded and on-brand.

No more bouncing to external platforms. No more disjointed tools. Just seamless, scalable webinars.